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CASE STUDY

ScalingwithStructure:Buildinga Process-Driven Organisation at Solex Energy Limited

How one of India’s oldest and fastest-growing solar panel manufacturers transformedits HR infrastructure — SOPs, KRAs, KPIs, and appraisal systems

—tosupportaworkforcescalingfrom100to600,enrouteto1,000-plusteam members.

INDUSTRYLOCATIONENGAGEMENT TYPEENGAGEMENT YEAR
Renewable Energy — SolarPanelManufacturingSurat, Gujarat, IndiaHR,SOP&Performance ConsultingApprox. 1 Year (Ongoing)

EXECUTIVE SUMMARY

SolexEnergyLimitedisoneofIndia’soldestandfastest-growingsolarpanelmanufacturers,withalegacyin renewable energy and a production base in Surat, Gujarat. Under the leadership of CMD Chetan Shah, the companyhasundergoneaperiodofdramaticgrowth:followingtheestablishmentofanewfactory post-COVID-19, its workforce expanded from 100 to 600 team members, with a clear trajectory towards 1,000-plus employees in the near term.

This growth brought with it a critical challenge — building an organisation that was both process-driven and people-centred at scale. Solex Energy needed structured HR systems that could grow with the business: SOPs,KRAs,KPIs,andarobustappraisalframework.Ratherthandivertingitsleadership’sfocusfromcore business operations, the company sought a specialist consulting partner to own this space entirely.

After approximately one year of engagement with Dr Meenu Rathore’s consulting team, Solex Energy has achieved what it set out to accomplish. Every staff member has been individually engaged, HR processes are now formalised and taken seriously across the organisation, and the company is well-positioned to sustain its growth trajectory with the structural foundations it previously lacked.

THE CHALLENGE

Rapid workforce expansion exposed structural gaps that Solex Energy’s leadership was clear-eyed about but lacked the bandwidth to address internally. The core challenges identified were:

  • AbsenceofscalableSOPs:Asafast-growingmanufacturingoperation,SolexEnergyurgentlyneeded Standard Operating Procedures that could evolve with the business — not static documents, but living frameworks capable of keeping pace with rapid headcount and operational growth.
  • No structured KRA and KPI framework: There were no formally defined Key Result Areas or Key Performance Indicators for staff, making it difficult to set clear expectations, track performance, or hold individuals accountable in a consistent and fair manner.
  • Undefinedappraisalprocess:Performanceappraisalslackedstructureandrigour,leavingemployees uncertain about the criteria governing increments, promotions, and recognition.
  • Leadership bandwidth constrained by back-end processes: The senior leadership team was being pulled away from core business focus by the need to manage HR and process-related challenges — a significant cost for a company growing at Solex Energy’s pace.
  • Desire for a process-driven yet people-first culture: The leadership had a clear ambition to build an organisation that combined the discipline of structured processes with a genuine personal touch in how people were managed and developed — a balance that is difficult to achieve without specialist support.

Theleadershipmadeadeliberatestrategicdecision:ratherthanattemptingtobuildthesesystemsinternally while managing a scaling business, they would bring in a specialist consulting partner to own the HR and process agenda entirely.

THE APPROACH

Dr Meenu Rathore’s consulting team began by conducting individual interactions with every staff member across the Solex Energy organisation — a ground-up diagnostic that gave a complete picture of the people, the processes, and the gaps. The engagement was structured around four core areas:

1. SOP Design and Implementation

Comprehensive, scalable Standard Operating Procedures were designed and implemented across Solex Energy’s operations. The defining principle was that these SOPs needed to be dynamic — built to accommodatethecompany’scontinuedgrowthratherthanbecomingobsoleteasheadcountandcomplexity increased. This addressed one of the leadership’s most pressing concerns and gave the organisation a durable operational backbone.

2. KRA and KPI Definition for All Staff

Key Result Areas and Key Performance Indicators were defined for every staff member, establishing clarity around individual roles, responsibilities, and performance expectations. This framework gave both management and employees a shared language for performance — enabling consistent, objective assessments and creating a culture of accountability across the workforce.

3. Appraisal Process Formalisation

A structured and well-defined appraisal process was designed and embedded into Solex Energy’s HR operations. Employees now understand the criteria governing their performance reviews, increments, and progression — bringing transparency and seriousness to a process that previously lacked both. The appraisal framework was designed to scale alongside the organisation as it grows towards and beyond 1,000 team members.

4. HR Documentation and People Engagement


Broader HR documentation was developed and put in place, complementing the SOP and KRA/KPI frameworks with the supporting materials needed for a professional, well-run people function. Critically, the consulting team’s direct engagement with every individual staff member ensured that the systems were not justdesignedonpaper—theywerecommunicated,understood,andadoptedatthegroundlevelacrossthe organisation.

RESULTS AND IMPACT

ScalableSOPsDesigned&ImplementedKRAs&KPIsDefinedforEvery Staff MemberWorkforceGrownfrom100to 600+ (target: 1,000+)

After approximately one year of engagement, the outcomes at Solex Energy have been significant:

  • Scalable HR Infrastructure: SOPs, KRAs, KPIs, and a formalised appraisal process are now in place across the organisation — built to grow with the business as it scales toward and beyond 1,000 team members.
    • CulturalShiftinHRSeriousness:EmployeesacrosstheorganisationnowengagewithHRprocesses withgenuineseriousness.Whatwaspreviouslyinformalorinconsistenthasbecomeembeddedpractice.
    • Leadership Focus Restored: By delegating the HR and process agenda to a specialist consulting partner, Solex Energy’s leadership has been able to maintain its focus on core business growth — precisely the outcome the engagement was designed to deliver.
    • Individual Staff Engagement: Every team member has been personally engaged by the consulting team — a scale of individual interaction that has driven genuine adoption of new frameworks rather than surface-level compliance.
    • Growth Path Supported: The structural foundations now in place give Solex Energy the HR and operational infrastructure it needs to sustain its ambitious growth trajectory with confidence and consistency.

CLIENT VOICE

Watch the client testimonial: https://www.instagram.com/reel/DU8bbQtkXC9/

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